Social Media Marketing Executive
Job Description
12 to 15 years of experience in Social Media Marketing / Digital Marketing.
Strong knowledge of Meta Ads, Instagram Marketing, Facebook Ads, LinkedIn Campaigns.
Experience with content creation tools like Canva, Photoshop, CapCut, Premiere Pro (preferred).
Good understanding of SEO, hashtags, and audience engagement strategies.
Excellent written and verbal communication skills.
Creative mindset with attention to detail.
Ability to handle multiple campaigns and deadlines.
Knowledge of education industry marketing is an added advantage.
Key Responsibilities
Manage and grow social media platforms such as Instagram, Facebook, LinkedIn, YouTube, and Twitter/X.
Create engaging content including posts, reels, stories, graphics, and videos.
Plan and execute monthly social media calendars aligned with admission campaigns and institute events.
Run paid ad campaigns for lead generation, admissions, and brand awareness.
Monitor social media trends and implement creative strategies to increase reach and engagement.
Respond to comments, messages, and inquiries professionally and promptly.
Coordinate with internal teams for event promotions, student achievements, and announcements.
Track campaign performance using analytics tools and prepare monthly reports.
Optimize campaigns based on audience insights, engagement, and conversion metrics.
Build brand awareness and maintain a consistent online identity.
Skill & Experience
- Communication
- Presentation Skills
- Go-to-market Strategy
- Social Media Management
- Social Media Marketing
- Market Strategy
Job Overview
Date Posted:
21st Apr, 2026
Expiration date:
16th Dec, 2026
Location:
Bengaluru , Karnataka, India
Job Type:
Marketing
Job Shift:
Fixed Shift
Functional Areas:
Administrative/Management
Positions:
1
Job Experience:
15 Year
Salary Period:
Monthly Pay Period